I Build America Kentucky is helping build Kentucky’s construction workforce by supporting employers, students, teachers, parents, and job seekers learn more and spread the word about what it means to work in the modern construction industry.
One of the best ways of exposing potential workers to the construction industry is through events like trade shows and career fairs. Using a resource like the I Build America – Kentucky workforce development video can use diverse voices to share the benefits of working in construction.
Videos can help with:
- Attracting Talent: Highlighting the benefits, opportunities, and career paths in the construction industry can attract new workers.
- Addressing Skills Gaps: Educating potential employees about the skills needed and training available can help bridge the gap between current abilities and industry requirements.
- Promoting Industry Growth: Showcasing the industry’s impact on the community and economy can encourage more people to consider construction careers.
- Improving Retention: Providing information on career advancement and job stability can help retain current workers.
We encourage anyone in Kentucky who is interested in spreading the word about the many advantages of working in the construction industry to use this video: let’s build Kentucky!